Public Service

Last Year's Project
Redmond Humane Society

Every year AdFed selects one non-profit to receive the collective expertise of the AdFed marketing, branding, and advertising board and membership base. For last year’s campaign, the Humane Society of Redmond underwent a complete rebrand. Below are some of the fruits of our labor.

The Public Service Committee

The Public Service Committee of AdFed promotes and serves local non-profit organizations by developing semi pro-bono ad campaigns and soliciting media, print and other vendors to help execute these campaigns. Past projects and non-profits include The Meth Coalition, Bend Parks & Recreation District, the Hunger Prevention Coalition, The Education Foundation of Central Oregon and most recently, BrightSide Animal Center. The Public Service Committee garners the support of local art directors, brand strategists, copywriters, media buyers and project managers to assist AdFed with the selected non-profit campaign.

The 2013 Request for Proposal (RFP) is now available.

Applying non-profits are required to attend an information session. This year’s session will be held on Tuesday, June 18th at 3 p.m. at St. Charles Bend, Conference Room B.

Please RSVP to aprilo@abilitree.org by Friday, June 14. Proposals from interested non-profits are due Wednesday, July 3.

The objective for the RFP is to select a non-profit organization in Central Oregon that is in need of a talented, dynamic, qualified group of marketing and advertising professionals to conduct market research and design an outreach campaign to increase the visibility of their organization. The selected non-profit organization will be charged with working with a team of Advertising Federation of Central Oregon (AdFed) volunteers to create an outreach campaign.

For more information, please contact April O’Meara at aprilo@abilitree.org.