Design For Wonder
Design For Wonder Julie Beeler After years of co-productions with National Geographic, PBS, DreamWorks and the Smithsonian Institution, Julie’s passion for combining compelling content with innovative interactivity has cultivated a unique area of specialization and brought Second Story international recognition as an industry leader. Julie will talk about her studio’s focus on the fusion of interaction, electronic media and the physical world. The evolution of interaction is expanding beyond the screen and as audiences continue to crave ever-greater control and personalization over the information, content and experiences they have, the interface between the digital and physical worlds is blurring. Giving definition and new forms to this “blur” is one of the exciting frontiers of this young, ever-evolving industry. More about Second Story
- Developers of Media for Culture
- A Collaborative Multi-Disciplinary Study
- Always focused on inspiring Wonder
Challenge: bring to life design archives and empower access.
415 Beach Stories: A project in Santa Monica is the Annenburg community beach house.
Challenge: convey the home’s history in a playful way for visitors to connect to the history.
Infinite Line In a collaborative effort with Adobe, Second Story created a project titled Infinite Line for technology museum.
The team created a digital painting tablet that allowed visitors to participate in groups with each other. They then ported this experience for digital and mobile experiences.
Challenge: capture the experience for online visitors.
For this project Second Story worked to create an online immersive experience that allowed visitors to have a virtual scavenger hunt.
Challenge: Construct an interactive experience that revealed a narrative
Oregon TimeWeb Long term project funded by the Oregon Historical Society
Challenge: Develop front end for Oregon historical documents digitized all in a database
Developed a website experience with a dynamic timeline with a tagging structure built via folksonomy
Takeaway: One of the ongoing challenges is to create entry points for a diverse audience. This is a common challenge as marketing and communications professionals. Thinking about audience hooks is paramount.
Challenge: create an engaging site for quilters that also represents their vast collection of quilts.
Designed a projected exhibit for the IQSC Quiltmaker’s Gallery: allows visitors to create and share digital quilts in a website gallery.
Vogel 50 x 50 Dorothy and Herb Vogel are an amazing couple A Brooklyn librarian and postal worker have amassed a prestigious collection of contemporary art. They decided to give this art as a gift to the National Gallery of Art in Washington, D.C. but the museum didn’t have capacity for all of their works. Dorothy decided to give works to every museum in the country and share the unified collection on a website. They gave a museum in every state 50 works.
Challenge: telling this phenomenal story
Website allows curators across 50 states access to its Content Management System.
Bank of America Market Data Mirrors
Challenge: Create an installation that visualizes market data in a second floor elevator lobby that is meaningful for traders
Created a display with 3-D renderings of data feeds using a mirrored surface which catches people’s attention.
Kansas City Royals: Design Your Own Ballpark
Challenge: how to create a simple, interactive tool for visitors designing their own ballpark?
Challenge: create tattoo exhibition relevant to Portland Digital installation allowed patrons to share and view tattoos.
History of the Armory Challenge: create a way to tell the story of the Portland Armory, an iconic historical building. Created two apertures with movable peep show.
Takeaway: no matter what it is you are working on focus on the heart of the story.
Being flexible and adaptable is very important. It’s always finding adaptability as you move through. Clients are an ingredient but we are focused on the visitors. Our ability to enlighten clients that this is the appropriate focal point is also necessary.